Difference between revisions of "Category:Copywriting"

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[[Category: Design]]
* [https://www.invisionapp.com/blog/web-copy-writing-techniques/ Web Copy Writing Techniques]
* [https://www.invisionapp.com/blog/web-copy-writing-techniques/ Web Copy Writing Techniques]
===Plain Language===
==Content Theft==
* [https://lorelle.wordpress.com/2006/04/10/what-do-you-do-when-someone-steals-your-content/ What to do when someone steals your content] by Lorelle on Wordpress
==Plain Language==
* [http://the-plain-language-programme.posthaven.com/tag/The%20Plain%20Language%20Programme The Plain Language Programme] - a series of blog posts about writing in plain language, including a list of "don't use" words.
* [http://the-plain-language-programme.posthaven.com/tag/The%20Plain%20Language%20Programme The Plain Language Programme] - a series of blog posts about writing in plain language, including a list of "don't use" words.
* [http://www.sarahjrichards.com/blog/dumbing-down Dumbing Down] by Sarah J Richards explains why writing in plain clear language is helpful to all kinds of people.
* [http://www.sarahjrichards.com/blog/dumbing-down Dumbing Down] by Sarah J Richards explains why writing in plain clear language is helpful to all kinds of people.
* [https://www.hsph.harvard.edu/healthliteracy/resources/teaching-patients-with-low-literacy-skills/ Teaching Patients with Low Literacy Skills] is an online book by Doak, Doak, & Root, written in 1996 about literacy and educating.
* [https://www.hsph.harvard.edu/healthliteracy/resources/teaching-patients-with-low-literacy-skills/ Teaching Patients with Low Literacy Skills] is an online book by Doak, Doak, & Root, written in 1996 about literacy and educating.
==Unbiased language==
* [https://datatracker.ietf.org/doc/draft-knodel-terminology/?include_text=1 IETF Draft: Terminology, Power and Inclusive Language] describes the standard for writing [https://www.ietf.org Internet Engineering Task Force (IETF)] standards without using terminology like master/slave or blacklist/whitelist. Written by [[M. Knodel]] and [[N. ten Oever]]
* [https://www.npr.org/sections/goatsandsoda/2015/01/04/372684438/if-you-shouldnt-call-it-the-third-world-what-should-you-call-it If you shouldn’t call it the third world, what should you call it?] on [[National Public Radio (NPR)]]
==Voice and Tone==
* [https://www.nngroup.com/articles/tone-of-voice-dimensions/ The Four Dimensions of Tone of Voice] by [[Kate Moran]] on [[Nielsen Norman Group]]
==Industry-specific content information==
* [https://digitalblog.coop.co.uk/2021/04/15/the-principles-that-guide-our-content-design-and-communications-in-funeralcare/ The principles that guide our content design and communications in Funeralcare] by [[Co-op Funeralcare]]
[[Category:Design]]

Latest revision as of 04:22, 19 September 2023

Content Theft

Plain Language

Unbiased language

Voice and Tone

Industry-specific content information

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