Difference between revisions of "Category:Copywriting"
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* [https://www.invisionapp.com/blog/web-copy-writing-techniques/ Web Copy Writing Techniques] | * [https://www.invisionapp.com/blog/web-copy-writing-techniques/ Web Copy Writing Techniques] | ||
==Content Theft== | ==Content Theft== | ||
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* [http://www.sarahjrichards.com/blog/dumbing-down Dumbing Down] by Sarah J Richards explains why writing in plain clear language is helpful to all kinds of people. | * [http://www.sarahjrichards.com/blog/dumbing-down Dumbing Down] by Sarah J Richards explains why writing in plain clear language is helpful to all kinds of people. | ||
* [https://www.hsph.harvard.edu/healthliteracy/resources/teaching-patients-with-low-literacy-skills/ Teaching Patients with Low Literacy Skills] is an online book by Doak, Doak, & Root, written in 1996 about literacy and educating. | * [https://www.hsph.harvard.edu/healthliteracy/resources/teaching-patients-with-low-literacy-skills/ Teaching Patients with Low Literacy Skills] is an online book by Doak, Doak, & Root, written in 1996 about literacy and educating. | ||
==Unbiased language== | |||
* [https://datatracker.ietf.org/doc/draft-knodel-terminology/?include_text=1 IETF Draft: Terminology, Power and Inclusive Language] describes the standard for writing [https://www.ietf.org Internet Engineering Task Force (IETF)] standards without using terminology like master/slave or blacklist/whitelist. Written by [[M. Knodel]] and [[N. ten Oever]] | |||
* [https://www.npr.org/sections/goatsandsoda/2015/01/04/372684438/if-you-shouldnt-call-it-the-third-world-what-should-you-call-it If you shouldn’t call it the third world, what should you call it?] on [[National Public Radio (NPR)]] | |||
==Voice and Tone== | |||
* [https://www.nngroup.com/articles/tone-of-voice-dimensions/ The Four Dimensions of Tone of Voice] by [[Kate Moran]] on [[Nielsen Norman Group]] | |||
==Industry-specific content information== | |||
* [https://digitalblog.coop.co.uk/2021/04/15/the-principles-that-guide-our-content-design-and-communications-in-funeralcare/ The principles that guide our content design and communications in Funeralcare] by [[Co-op Funeralcare]] | |||
[[Category:Design]] | |||
Latest revision as of 05:22, 19 September 2023
Content Theft
- What to do when someone steals your content by Lorelle on Wordpress
Plain Language
- The Plain Language Programme - a series of blog posts about writing in plain language, including a list of "don't use" words.
- Dumbing Down by Sarah J Richards explains why writing in plain clear language is helpful to all kinds of people.
- Teaching Patients with Low Literacy Skills is an online book by Doak, Doak, & Root, written in 1996 about literacy and educating.
Unbiased language
- IETF Draft: Terminology, Power and Inclusive Language describes the standard for writing Internet Engineering Task Force (IETF) standards without using terminology like master/slave or blacklist/whitelist. Written by M. Knodel and N. ten Oever
- If you shouldn’t call it the third world, what should you call it? on National Public Radio (NPR)
Voice and Tone
Industry-specific content information
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